Monday, November 16, 2015

Starting Your Own Magazine Publishing (part 1 of 2)

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Everybody wants to be their own boss. For that to happen, you need to do some research and enough capital. The same rules apply for anyone who wants to start their own magazine Publishing.

The success of your magazine publication will depend greatly on the content. If you are doing something similar to what Cosmopolitan or Vogue is doing, chances are you won’t even make a dent in the market because you don’t  have anything new to offer.

In order to sell your magazine off the stands, you must feature something different. For instance instead of focusing on clothes, you can create a magazine that caters to parenting or cooking. This all boils down to doing some market research.

If you can’t do it, hire a market research firm to do it. Should their study prove that there is potential in going a certain direction, it is time for you now to develop a plan that will make  the magazine profitable.

The biggest question that a lot of people have a problem with is that what if you don’t have enough money to start it up? The best thing to do will be to invite investors by showing them your business plan which includes the start up capital needed and when can they expect to get a return of their investment.

The other option will be to start a magazine publication through the web. Unlike those that hit the stands, you don’t have to invest a lot of money since the cost of making a website and looking for a webhost will not cost you a fortune.

To know other things you may need to make this work, you can visit the website of the small business association which may provide you with a lot of useful input.

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